Sorta Pop

Apples to apples, nobody does hard cider like Blake's hard cider. So when it came time to launch their first ever probiotic health drink, it was no surprise that they wanted to do that right too. They gave us their idea for "a like-a-pop-but not probiotic beverage" and we ran with it. What we created together is a brand that's kinda fun—right in the sweet spot of good and good for you.

Brand Strategy - Naming - Packaging System - Subscription Program Strategy & Development - Launch Creative - POS Design - Sales Materials - Website Design - Influencer Kit

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